What Do Online Video Creators Want?


Wired magazine called him “the hardest blogging man in hip-hop,” but Jay Smooth spins up more than just rap on his music and politics video blog Illdoctrine.com. Jay serves up passion.

Since 1991 Jay has hosted New York’s longest-running rap radio show, WBAI’s Underground Railroad, and in 1997 he created one of the first hip-hop websites at hip-hop websites. Jay is also a regular guest on NPR’s “News and Notes,” has written for many of the top music magazines including The Source, XXL and Wax Poetics, and is especially proud of his appearance in the liner notes of the first Wutang Clan album.

I ran into Jay Smooth at NewTeeVee Live 08 and asked him some questions about online video, politics, passion and what kind of deals he’s looking for.

Jay also gave me some tips for new Web Video Producers:

1. Building a Strong Voice – not your actual voice but “What you are Talking About.”

2. Find People Who Want to listen to that voice.

3. Join the Yahoo Video Bloggers Group.

Jay also says that Video RevShare Sites need to do a better job of explaining what’s in it for web video producers and that those video networks need to look at it from the video producers’ point of view.



blog comments powered by Disqus