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	<title>Comments on: What Was Your Favorite Super Bowl Ad?</title>
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	<description>Producing &#38; Monetizing Web &#38; Mobile Video Through Social Media</description>
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		<title>By: Casey McKinnon</title>
		<link>http://1timstreet.com/blog/what-was-your-favorite-super-bowl-ad/comment-page-1/#comment-812</link>
		<dc:creator>Casey McKinnon</dc:creator>
		<pubDate>Thu, 05 Feb 2009 02:20:31 +0000</pubDate>
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		<description>The above ad was my fave... good choice, Tim.</description>
		<content:encoded><![CDATA[<p>The above ad was my fave&#8230; good choice, Tim.</p>
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		<title>By: 1TimStreet</title>
		<link>http://1timstreet.com/blog/what-was-your-favorite-super-bowl-ad/comment-page-1/#comment-811</link>
		<dc:creator>1TimStreet</dc:creator>
		<pubDate>Tue, 03 Feb 2009 17:44:47 +0000</pubDate>
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		<description>Felicia sent me one of the Facebook gifts yesterday. You have to love Jeff. He&#039;s great!</description>
		<content:encoded><![CDATA[<p>Felicia sent me one of the Facebook gifts yesterday. You have to love Jeff. He&#8217;s great!</p>
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		<title>By: worldofhiglet</title>
		<link>http://1timstreet.com/blog/what-was-your-favorite-super-bowl-ad/comment-page-1/#comment-810</link>
		<dc:creator>worldofhiglet</dc:creator>
		<pubDate>Tue, 03 Feb 2009 17:41:10 +0000</pubDate>
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		<description>I didn&#039;t watch the Superbowl but I knew all about this ad beforehand. It is very funny and I would be very interested in it&#039;s success because yesterday the Internets were abuzz with people sending each other the careerbuilder gift (http://www.facebook.com/giftshop.php?ref=nf) that featured Jeff Lewis as the thong-attired cube-worker.

Jeff Lewis, of course, plays Vork in the hit web series The Guild (created, written and starring Felicia Day) and their large online community had a lot of fun with Facebook yesterday. Felicia herself was sent multiple Vorks as evidenced from her Twitters yesterday.

Will all this buzz help the advertisers? It surely can&#039;t hurt but whether they can tease out the extra pull of the Facebook/other social media companion-advertising is another question. Are there metrics in place to measure this activity and show how it converts to active interest?</description>
		<content:encoded><![CDATA[<p>I didn&#8217;t watch the Superbowl but I knew all about this ad beforehand. It is very funny and I would be very interested in it&#8217;s success because yesterday the Internets were abuzz with people sending each other the careerbuilder gift (<a href="http://www.facebook.com/giftshop.php?ref=nf" rel="nofollow">http://www.facebook.com/giftshop.php?ref=nf</a>) that featured Jeff Lewis as the thong-attired cube-worker.</p>
<p>Jeff Lewis, of course, plays Vork in the hit web series The Guild (created, written and starring Felicia Day) and their large online community had a lot of fun with Facebook yesterday. Felicia herself was sent multiple Vorks as evidenced from her Twitters yesterday.</p>
<p>Will all this buzz help the advertisers? It surely can&#8217;t hurt but whether they can tease out the extra pull of the Facebook/other social media companion-advertising is another question. Are there metrics in place to measure this activity and show how it converts to active interest?</p>
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